VC310 Corporate Identity
This course investigates the development and use of corporate logos, letterhead, style sheets, marketing materials, and advertising techniques to effectively establish and promote corporate identity both internally and externally. Case studies are examined and discussed. Individual and group projects are required. Research, Corporate Identity briefs and understanding the client are an integral part of this course.
Prerequisite
VC216
Corequisite
None
Distribution
Computer Science/Engineering/Information Technology
Notes
This course is no longer offered.